https://orcid.org/0009-0003-0829-6336
Contribution to Project: Madeline Burdine has played a pivotal role in shaping the DataViz tool’s brand identity and digital presence. She has assisted the team in ensuring that the DataViz website not only aligns with web design best practices but also provides an engaging and accessible user experience, helping the team shape the tool’s story and communicate its value to potential users. Her creative contributions extend to the branding of the tool as well—she led the design of the tool’s logo and iconography, ensuring a cohesive visual identity across the tool’s brand assets. Beyond structural design, she took the lead in developing user support materials, including detailed written guides and multimedia tutorials. These resources are designed to help users navigate the tool effectively and intuitively. Burdine has played a key role in curating and presenting this content on the website in a visually clear and pedagogically sound manner.
Her involvement with this project reflects both continuity and growth in her academic and professional journey. As an undergraduate communication student at Mississippi State University, Burdine assisted Dr. Terri N. Hernandez in the initial development of the DS3 website, a project closely associated with the DataViz tool. After earning a master’s degree in integrated marketing communication (2022) and a master’s degree in sociology (2024) from the University of Mississippi, she returned to Mississippi State University to launch her research career—bringing her experiences full circle by rejoining the SSRC and Dr. Hernandez in the web development and its brand assets of this project.